Amazon MGM Studios

Redefine the future of content production & distribution through a connected creative system that fuses intelligence and artistry, accelerating imagination and expanding storytelling on a global scale.

TECHNOLOGY INNOVATION / CROSS-FUNCTIONAL STRATEGY / CONTENT MONETIZATION / MEDIA & ENTERTAINMENT

NEXT GENERATION CONTENT LIFECYCLE

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THE CONTEXT

Amazon Studios set out to expand its theatrical footprint and global reach, and create content to rival Hollywood’s majors. Despite acquiring MGM's library and multi-billion IP investments, fragmented legacy systems constrained collaboration, production, and distribution.

THE APPROACH / THE STUDIO PLATFORM

Translated ambitious vision into a 3-year tech strategy that collapsed the production-to-distribution lifecycle into a cloud-native, AI-enabled model. Unified scattered initiatives into a coherent roadmap prioritizing automation, intelligence, and interoperability to drive efficiency, monetization, and global distribution. Leveraged MovieLabs 2030 framework and established cross-functional leadership alignment behind bold transformation.

THE OUTCOME / FUTURE-READY CONTENT ENGINE

Secured $60M executive investment to establish the infrastructure for faster, smarter, and at-scale content creation, distribution, and monetization, positioning the studio as a pioneer in the next era of production and global distribution.

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The Customer Data Experience